In the hyperconnected world we live in, organizations have the ability to leverage existing technologies as a means to work smarter. By constantly analyzing internal and external operations, executives can pinpoint areas that are holding the company back—and make immediate improvements to push the business forward.
Rampant disorganization
The advent of technology has wholly changed the idea of inefficiency. According to IBM, the average employee spends roughly five hours a week simply looking for the right information or people to talk to in an effort to complete their job. That's five too many. As a result, nearly 98 percent of executives want to transform the way their companies operate.
With solutions on the open market like IBM Watson, cloud computing and mobile software aimed at keeping people connected, there's no reason behind organizations failing to adopt new and innovative strategies to drive corporate success. Unfortunately, not every business feels the same way.
IDC, a research firm, polled roughly 2,500 IT executives from companies with over 100 employees, and the results were shocking. Around 48 percent of respondents had little to no strategy regarding transformative technologies. Only 18 percent were found to be on the frontline of industrial modernization.
The differences between staying in the past with error prone technologies and adopting new methods of conducting business were palpable. IDC found organizations that embraced IT transformation enjoyed increases in profit margin, sales revenue and employee productivity, among other key performance indicators.
What will your business do next?
Remodeling IT infrastructure sounds complex at first, but the flexibility it gives a company remains a very hefty reward. In a current model, it's likely an organization has siloed many of its areas of operation. This inhibits salespeople from getting cross-sell information quickly for an up-sell, or marketers from gaining the visibility they need from their campaign to take a bold step forward in their work.
"It all comes down to a greater need to work smarter and more efficiently because of the tremendous pace of change and competition in business today," Bilal Jaffery, IBM Web Marketing Manager for Social Media Strategy said. "Organizations that are significantly outperforming their industry peers also happen to be making more headway on newer approaches to work."
But how exactly do these businesses bridge the gap between the past and the present? By incorporating new and innovative technologies. It all starts with the data center. A software-defined storage solution like IBM Spectrum allows the previously physical counterpart of an organization to grow alongside it. As new employees are taken into the ranks and the need for more space, better protection or more efficient data transfer speeds arises, the storage center can adapt.
Other technologies being used to address internal and external improvements in a company include IBM Watson for cognitive analytics and corporate social networks that allow people within a company to connect and share information instantaneously. The world has changed, and so has business—only those who embrace modernization will succeed.
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