EMC Redefines Hybrid Cloud for the Enterprise

HOPKINTON, MA, OCTOBER 28, 2014 - EMC Corporation (NYSE:EMC) today announced immediate availability of its EMC® Enterprise Hybrid Cloud Solution that integrates hardware, software and services from EMC and VMware to unite the strengths of private and public cloud. The EMC Enterprise Hybrid Cloud Solution enables IT-as-a-service (ITaaS) in as few as 28 days. Organizations no longer will have to make tradeoffs between the speed and agility of public cloud services and the control and security of private cloud infrastructure.

As IT organizations race to keep pace with the demands of the modern and rapidly changing business, they need to leverage both private cloud – because it is trusted, controlled and reliable – and public cloud – because it’s simple, low cost and flexible. The EMC Enterprise Hybrid Cloud Solution enables customers to deploy a hybrid cloud that incorporates the best of both public and private clouds.

The EMC Enterprise Hybrid Cloud Solution empowers IT to be a broker of trusted cloud services while maintaining the freedom to choose the Management and Orchestration technology upon which the hybrid cloud is standardized. The result is a hybrid cloud solution capable of supporting traditional and next-gen applications, financial transparency so IT can prove its value to the business, and a seamless and secure management experience.

Enabling IT-as-a-Service

The EMC Enterprise Hybrid Cloud Solution is designed to be simple, automated and on-demand and features a number of valuable benefits including:

• Solution designed to be implemented in 28 days or fewer with EMC Professional Services
• Access to a full service catalog of automated data services
• Interoperability with public cloud services built on VMware vCloud Air, Microsoft Azure, AWS and other EMC-powered cloud service providers
• EMC Enterprise Hybrid Cloud Solution can be built on VCE Vblock Systems and EMC VSPEX® reference architectures for accelerated deployment
• EMC’s gold standard level of Customer Service to provide world-class support

EMC has invested thousands of engineering hours to build its Enterprise Hybrid Cloud Solution that accelerates the customer’s time to value. Key engineering aspects include:

• End-to-end testing and validation to ensure all components work together
• Best practices /reference architecture that accelerates deployment
• Hundreds of workflows based on common customer use cases to further enable self-service delivery and consumption
• Custom-engineered design templates that offer predetermined service levels of infrastructure for different applications

Support for Leading Cloud Platform Software

In 2015, EMC plans to offer the EMC Enterprise Hybrid Cloud Solution built with Microsoft and OpenStack technology. EMC’s solution for the Microsoft Cloud Platform will be designed to enable customers to easily integrate their on-premises EMC storage solutions and Windows Server Hyper-V infrastructure with Microsoft Azure, in order to flexibly deploy and manage applications and workloads across hybrid environments. EMC supports customer choice and is committed to helping customers be successful with their hybrid cloud deployments, regardless of the cloud platform they choose. By offering the EMC Enterprise Hybrid Cloud Solution with Microsoft and OpenStack, EMC will extend the same value and benefits to those solutions that are being delivered in the EMC Enterprise Hybrid Cloud Federation Software-Defined Data Center Edition with VMware.

“Hybrid cloud enables businesses and their IT organizations flexibility in where they host their many and varied workloads,” said Laura DuBois, Program Vice President, IDC. “A well-run hybrid cloud must allow enterprises to seamlessly offer services and apps to their users from the device of their choice, whether they originate from an on-premises data center or from public cloud sources. Hybrid cloud offerings like the EMC Enterprise Hybrid Cloud Solution allow enterprises to retain security and control by enabling IT organizations to become a broker of apps and services and to do so via user self-service and automation that correspond to organizational policies.”